automation

ERP Email Relay for Exchange

Idea Quality
100
Exceptional
Market Size
100
Mass Market
Revenue Potential
100
High

TL;DR

Cloud-based email relay service for IT support engineers at SMBs using ERP systems for automated invoicing that batches and retries ERP emails to Exchange to avoid throttling so they eliminate failed invoices and notifications without firewall changes

Target Audience

IT support engineers and sysadmins at small-to-mid-sized businesses using ERP systems for automated invoicing

The Problem

Problem Context

Companies using ERP systems send nightly invoices via email, but bulk sends get throttled by Exchange servers. This causes failed deliveries, lost revenue, and IT support headaches. The user tried rerouting emails through a firewall but needs a reliable, scalable solution that doesn’t require expensive third-party services.

Pain Points

Exchange throttling blocks bulk emails, leading to failed invoices. Manual workarounds (firewall rerouting) are unreliable. Paid services like SendGrid are rejected due to budget constraints. IT support engineers lack approval to make large-scale changes, forcing them to find alternative solutions.

Impact

Failed invoices mean lost revenue and frustrated customers. IT teams waste hours troubleshooting email failures. The company risks reputational damage if invoices don’t reach clients on time. Downtime in email workflows disrupts cash flow and operational efficiency.

Urgency

This is a daily risk for companies relying on automated ERP invoicing. Without a fix, the problem will persist, causing recurring financial and operational losses. The user cannot ignore it because failed emails directly impact revenue and customer trust.

Target Audience

IT support engineers and sysadmins at small-to-mid-sized businesses using ERP systems. Companies that rely on automated email workflows for invoicing, receipts, or notifications. Businesses that have already tried (and failed) with manual workarounds or paid email services.

Proposed AI Solution

Solution Approach

A cloud-based email relay service that sits between the ERP system and Exchange. It buffers ERP-generated emails, sends them in controlled batches to avoid throttling, and ensures 100% delivery without requiring firewall changes or expensive third-party tools. The solution integrates directly with the ERP’s email API and Exchange SMTP.

Key Features

  1. ERP Integration: Connects directly to the ERP’s email API (e.g., SAP, QuickBooks, NetSuite) without requiring code changes.
  2. Exchange Compatibility: Uses authenticated SMTP to send emails through Exchange without firewall modifications.
  3. Delivery Guarantees: Retries failed emails and provides real-time delivery reports to IT teams.

User Experience

The IT support engineer installs the relay service via an API key and SMTP configuration. The ERP continues sending emails as usual, but now they flow through the relay instead of directly to Exchange. Failed emails are automatically retried, and delivery reports are sent to the IT team’s dashboard. No changes to the ERP or Exchange are needed.

Differentiation

Unlike generic email services (SendGrid, Mailgun), this is built specifically for ERP+Exchange workflows. It avoids throttling without requiring firewall changes or IT approval for large-scale infrastructure updates. The solution is priced affordably for SMBs and integrates seamlessly with existing ERP systems.

Scalability

The service scales with the company’s email volume. Additional seats can be added for larger teams, and the batching logic adjusts automatically to handle growing email loads. The cloud-based infrastructure ensures reliability even during peak sending times (e.g., month-end invoices).

Expected Impact

Companies eliminate failed invoices, saving time and revenue. IT teams reduce troubleshooting hours and gain visibility into email delivery. The solution is cost-effective compared to manual workarounds or paid services, making it an easy approval for budget-conscious businesses.